Tag: Screen Printing

Maximize Mobile Advertising With Custom Vehicle Wraps From Professional Print Shops

No other marketing tool captures more eyeballs in a given day than the one-of-a-kind branding of a well-designed and executed car wrap. These dynamic and impactful graphics turn cars, trucks, buses, boats and even motorcycles into colorful, eye-catching rolling billboards that can deliver a steady stream of brand impressions from point A to point B. In fact, according to the Outdoor Advertising Association of America, fleet wraps offer the lowest cost per thousand impressions of any other type of advertising.

Whether you’re looking to dress up work vehicles, promote your business during a sales call or provide protection for your underlying paint, a vinyl wrap is the perfect solution. These large vinyl graphics can be shaped and colored to match any look, are easily removable and — most importantly — allow you to make changes that reflect your company’s evolving needs without the expense of repainting.

Wraps can be designed with a variety of effects and colors, from solid-color designs to matte, metallic and carbon fiber finishes. The design options are limitless, and you can create a unique look that will be sure to grab the attention of those on the road. But how do you choose the right graphic for your car or truck? To help you make an informed decision, this article will answer some of the most common questions regarding this exciting customization option.

A vehicle wrap is a sheet of self-adhesive vinyl with printed images and text that covers the exterior surface of a vehicle. When professionally installed by a licensed and insured installer, it can change the appearance of a vehicle and/or protect the original paint from damage or discoloration. Vehicle wraps are popular with businesses and individuals who want to promote their brands or companies while on the go, but they can also be used for personal use.

Professionally installed vehicle and fleet wraps require a special set of tools to ensure exacting precision, smooth surfaces and minimal bubbles and wrinkles. This specialized equipment includes specialty scissors, scalpels and adhesion products the average person isn’t likely to have lying around the garage.

Another crucial component of a high-quality wrap is the printing process. Using advanced Roland DG custom vinyl wrapping printers, wrap professionals can produce fabric-backed material that is both durable and versatile enough to fit the contours of any vehicle. Choosing between the powerful and versatile VG3 eco-solvent, the value-packed SG3 or the state-of-the-art AP-640 resin/latex models gives you a choice of fast, reliable and media-flexible technology that can meet the unique challenges of vehicle wrapping applications.

Aside from providing fabrication drawings and specializing in vehicle wrapping in Denver, Raven Print & Marketing offers sign refinishing and repair, graphic design, and sign permit assistance. It serves local clients in Oceanside and the surrounding area, including auto dealerships, restaurants, hospitals, schools, construction, and manufacturing companies. The company also produces custom and corporate vinyl wraps for commercial vehicles, trailers, and boats. If you are ready to drive your business forward with the power of vehicle graphics, contact a Denver print shop today to learn more about our professional installation services.

Achieving Excellence in Promotional Material With Digital Printing

The rise of digital printing has reshaped the promotional products industry, allowing businesses and organizations to more efficiently design, print, and distribute marketing materials for their brands. From a technical perspective, digital printing involves using digital files to print directly on to a variety of substrates such as paper, glass, and even fabric. It can also allow for on-demand printing, short turnaround time, and variable data to make each printed piece unique.

A major advantage of digital printing is that the printing process does not require a metal printing plate to transfer an image onto a substrate, which can be an expensive and complicated process. This allows the printer to skip the prepress processes such as making a printing plate and color proofs, which saves both time and money. This makes it an ideal option for small orders that need to be produced quickly with a high level of detail.

Digital printing also provides better color accuracy than traditional printing methods. The printer is able to match colors based on the original design file, which eliminates the need for costly and lengthy color corrections in the production stage. This is especially important for promotional items that will be used in public and may need to be reprinted in the future if they become damaged or discolored.

Unlike offset printing, digital printing does not produce any waste or unwanted results during the printing process. This eliminates the need for costly cleanup procedures or waste disposal. It also means that the printer can deliver prints with a higher level of quality without overprinting or creating other visual artifacts such as ghosting and moiré patterns.

With the advent of digital printing technology, it is possible to print high-quality promotional items that feature complex and detailed images or designs, full-color graphics, and custom text. This enables marketers to create eye-catching and unique marketing materials that stand out from the competition and engage with their audience.

The use of digital printing has a number of other benefits for marketers, including the ability to offer customized and personalized items that resonate with customers and help drive brand loyalty. The digital printing process also makes it easier to incorporate technology into printed items, such as QR codes and near-field communication (NFC) for brand engagement.

Achieving excellence in promotional material requires a combination of creativity and expertise, but the right digital printing services can help your team achieve success in both areas. For more information about the advantages of using digital printing for your company, contact us today. Orlando Printing Services is a leader in the industry and a top choice for companies looking to outsource their print production. We provide an ongoing education program through our blog to help you become a more informed and skilled print designer or buyer. To get the latest tips and trends in the printing industry delivered straight to your inbox, sign up for our monthly newsletter.